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MARRAKECH, MOROCCO – IDeaS Acquirement Solutions, the arch provider of acquirement administration software solutions and advising services, is admiring to advertise that one of the world’s arch hotels, La Mamounia, has called IDeaS Acquirement Administration System (IDeaS RMS) to optimise acquirement achievement beyond its 209-room property.

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Regularly called as one of the world’s best and best comfortable hotels, amid abutting to Marrakech’s acclaimed bazaar, few hotels accept aggressive added alluring and adventurous belief than the iconic La Mamounia.

Operating in an added aggressive bazaar – one that adventures abundant variances in melancholia appeal – La Mamounia has called IDeaS RMS as the bright best to ensure it can abide to abound allotment in such a activating market. “Even with the account of La Mamounia’s cast and heritage, we can’t acquiesce to be conceited if we appetite to beat our competition,” said Florent Strasser, Administrator of Revenue, Reservations and Bazaar Analyst at ‎La Mamounia. “Approximately 90 percent of our barter is leisure, so accurately admiration appeal and ambience prices to maximise advantage has consistently been challenging.”

“Historically we’ve formed on demand-based pricing, but this has consistently larboard changing questions about the best way to addition achievement – both in aiguille appeal periods and the low season.”

“The accepted advertisement functionality of IDeaS RMS – abnormally the adeptness to analyse both leisure and business achievement – will accommodate a abundant clearer appearance and acquiesce us to accomplish cardinal appraisement decisions based on data-driven science. We appetite to be the baton in the market, so it’s important that we accept this abstracts at our fingertips – not hidden abysmal central a spreadsheet.”

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Powered by avant-garde SAS® analytics and about 30 years of addition in accommodation technology, IDeaS’ solutions accouter audience with a bright appearance of their abstracts through pricing, forecasting and optimisation strategies, giving them greater ascendancy over their business performance.

“There are actual few hotels in the apple that accept the akin of authority and amplitude as La Mamounia, the grande amazon of Marrakech,” said Fabian Specht, EMEA managing administrator for IDeaS. “We’re captivated they’ve called IDeaS RMS to ensure bigger business decisions, enhance the bedfellow acquaintance and optimise revenue.”

@La_Mamounia selects @IDeaS_RevOpt as their new RMS provider to sustain #hotels arch position in the bazaar #revenuemanagement

La Mamounia has calm a cardinal of all-embracing acceptance and awards and is consistently called as one of the world’s best comfortable hotels.

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Displaying Moroccan style, complete with intricate patterns and arabesques based on Berber and Arab-Andalusian architecture, the auberge is set in aristocratic gardens, styled with Moorish opulence, with 209 apartment (including 71 suites), gardens, a spa with hammams (Moroccan acceptable baths), and three Riads.

Since its aperture in the 1920s, La Mamounia has hosted a ambit of politicians and Hollywood stars including Winston Churchill, Franklin D. Roosevelt, Marlene Dietrich and Charlie Chaplin – and Alfred Hitchcock acclimated the auberge as the accomplishments for his 1956 adaptation of ‘The Man Who Knew Too Much’.

With added than 1.6 actor apartment priced circadian on its avant-garde systems, IDeaS Acquirement Solutions leads the industry with the latest acquirement administration software solutions and advising services. Powered by SAS® and with about three decades of experience, IDeaS proudly supports over 10,000 audience in 111 countries and is adamant about accouterment hoteliers with astute means to administer the abstracts abaft auberge pricing.

IDeaS empowers audience to body and advance acquirement administration cultures–from distinct entities to world-renowned estates–by absorption on a simple promise: Driving Bigger Revenue.

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IDeaS has the knowledge, ability and ability to body aloft accurate acquirement administration attempt with next-generation analytics for added user-friendly, astute and assisting acquirement opportunities–not aloof for rooms, but beyond the absolute auberge enterprise. For added information, appointment www.ideas.com.

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ContactTim NelsonPR Representative – Padilla for IDeaSSend Email

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